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The Marketing Plan

10 View(s), published at 2001-01-01, written by William M. Luther, published by AMACOM Div American Mgmt Assn
The Marketing Plan

The marketing plan by William M. Luther Packed with recent case-history thumbnails, all-new information on Internet marketing, and a thorough updating throughout, the third edition of "The Marketing Plan" outlines a comprehensive, systemati.... Published date on: 2001-01-01 with total page: 318 pages. Publisher of The Marketing Plan is AMACOM Div American Mgmt Assn.

Packed with recent case-history thumbnails, all-new information on Internet marketing, and a thorough updating throughout, the third edition of "The Marketing Plan" outlines a comprehensive, systematic approach that guarantees results.

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